IMPROVEMENTS IN MATERIAL FLOWS CONTROLLING

Abstract

The author considers optimization of material flows within freightage market, transportation costs, marketing objectives, economic meaning of logistics. The author points out that the marketing permits to see the outlooks for economic situation, regional deployment of industries, forthcoming goods’ flows, sphere of circulation and thus has a special role in forecasting of freightage. The article contains a brief review of existing and prospective forms of analysis and prognostics of the freight market (EUIndex ofInland Freight Transport Volume relative to GDP, cargo-index of Gudok newspaper, goods traffic rate), as well as of structural support of such activities within the Russian Railways. The author outlines the positive role of JSC Russian Railways-Logistics and proposes to found a marketing and logistics council to promote long-terms end-to-end links.