Crowdsourcing and Platform Solutions in Transport: Opportunities for Development of «Digital Metro» in Russia
https://doi.org/10.30932/1992-3252-2020-18-06-20
Abstract
An increase in importance of quality and quantity of services provided, the rapidly growing amount of data required to manage an enterprise and strengthen its competitive position in the market, require rethinking of management models. The article is devoted to development of digital metro in the context of global automation and digitalization of business models of organizations in order to improve quality of services and optimize business processes.
The objective of the research is to study the world and Russian experience in the use of digital and crowd platforms in transport and to develop an own model of metro management in modern conditions. To achieve the objective of the research, comparative and content analysis methods, benchmarking of successful foreign practices of using crowd and digital platforms in the transport industry, the method of generalization and conceptual and methodological modeling have been used.
The authors have analyzed global trends in development and use of digital technologies in the transport industry, conducted a comparative analysis of world and Russian practices of using platform and crowd solutions in transport, and revealed the advantages of integrating digital technologies for development of metro in Russia. Based on the results of the research, the authors proposed an «e-Platform», accumulating, analyzing and sorting data from the external environment for its subsequent transmission to the business metro control blocks and optimizing the process of generating and making operational decisions, and also developed a target model for moving from «analogue» data management in metro to a digital one based on integration of digital technologies on a virtual platform for managing business processes and a crowdbased platform for collecting ideas and proposals to develop metro.
About the Authors
A. P. DenisenkovRussian Federation
Denisenkov, Anton P. – Deputy Head of Service of Technical Policy
Moscow
Yu. M. Polyakova
Russian Federation
Polyakova, Yulia M. – Ph.D. (Economics), Engineer of Laboratory of Applied Industrial Analysis of the Faculty of Economics
Moscow
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Review
For citations:
Denisenkov A.P., Polyakova Yu.M. Crowdsourcing and Platform Solutions in Transport: Opportunities for Development of «Digital Metro» in Russia. World of Transport and Transportation. 2020;18(1):6-20. https://doi.org/10.30932/1992-3252-2020-18-06-20